Jason kelly whose seminal the new tycoons unveiled the secretive and powerful world of private equity turns his sights to the business of sweat through intimate in depth conversations with the men and women inside the most influential races and companies in the fitness obsessed economy you see firsthand how the movement is taking shape and where its headed every chapter unfolds in a . Sweat equity inside the new economy of mind and body bloomberg kindle edition by jason kelly author format kindle edition 44 out of 5 stars 23 ratings see all formats and editions hide other formats and editions amazon price new from used from kindle edition please retry cdn 2890 audible audiobook unabridged please retry cdn 000 free with your audible trial . Buy the hardcover book sweat equity inside the new economy of mind and body by jason kelly at indigoca canadas largest bookstore free shipping and pickup in store on eligible orders go inside the trend that spawned a multi billion dollar industry for the top five percent sweat equity goes inside the multibillion dollar trend toward endurance sports and fitness to discover whos driving . Sweat equity goes inside the multibillion dollar trend toward endurance sports and fitness to discover whos driving it whos paying for it and whos profiting bloombergs jason kelly author of the new tycoons profiles the participants entrepreneurs and investors at the center. Sweat equity inside the new economy of mind and body wiley april 2016 explores the rise of the health and wellness movement through the eyes of those who are driving paying for and profiting from it